Walter Cronkite Memorial
Walter Cronkite remains one of the most influential journalists in American history. Throughout a career spanning nearly seven decades, he reported on many of the defining events of the twentieth century and earned a reputation for integrity, professionalism, and trust. To celebrate his remarkable life and legacy, Missouri Western State University created the Walter Cronkite Memorial within the Leah Spratt Building.
Rather than designing a traditional exhibit, the University envisioned an immersive environment where visitors could experience Cronkite’s life through photography, storytelling, multimedia, and historical artifacts. To help bring that vision to life, Missouri Western State University partnered with Partners In Recognition to design, fabricate, and install a comprehensive collection of memorial exhibit displays throughout the memorial. Working together, these installations transformed the lobby into a museum-quality experience that celebrates one of America’s most respected broadcasters while creating an educational destination for students, alumni, and visitors alike.
Creating a Cohesive Memorial Experience
Instead of treating the memorial as a series of individual displays, Partners In Recognition developed a unified design that connects every element throughout the space. Visitors move naturally from one exhibit to the next as each display builds upon the story introduced by the previous one.
A consistent palette of charcoal and black finishes creates a timeless backdrop, while bronze-toned lettering provides warmth and contrast. Historic black-and-white photography appears throughout the installation, establishing a visual rhythm that reinforces the historical significance of the exhibits. Repeating typography, framing details, materials, and graphic treatments tie every display together and give the memorial a cohesive identity.
The surrounding architecture also becomes part of the experience. Large wall graphics fill expansive vertical surfaces, suspended displays activate the upper balcony, and interpretive panels guide visitors through different chapters of Cronkite’s life. Rather than simply decorating the lobby, the memorial exhibit displays transform the entire space into an engaging environment that encourages exploration and reflection.

Interactive Displays Bring History to Life
One of the memorial’s most recognizable features is the dramatic television wall. Printed acrylic panels recreate the appearance of dozens of vintage television screens, each displaying photographs from broadcasts that helped define Walter Cronkite’s career. The installation immediately captures visitors’ attention while reinforcing the central role television played in bringing world events into American homes.
Nearby, an integrated interactive monitor allows visitors to explore historic broadcasts and additional information at their own pace. Rather than simply reading about Cronkite’s work, guests can watch many of the stories that established his reputation for trusted journalism.
These multimedia elements complement the surrounding displays and encourage visitors to interact with the memorial in ways that traditional exhibits cannot.

Supporting the Museum Through Interpretive Graphics
In addition to the permanent wall displays, Partners In Recognition created the interpretive graphics featured within the memorial’s exhibit areas. While Missouri Western State University provided the display cases, Partners In Recognition designed the graphics that support the artifacts housed inside them.
Historic photographs, biographies, captions, and descriptive panels provide context for awards, personal memorabilia, and other significant items from Walter Cronkite’s life and career. These graphics follow the same design language established throughout the memorial by using consistent typography, photographic treatments, and layouts to connect every exhibit.
As visitors move between artifact displays, timelines, portrait panels, and multimedia presentations, the memorial unfolds as one continuous story. Every element contributes to a unified experience that celebrates Walter Cronkite’s life while supporting Missouri Western State University’s vision for the memorial.

Preserving a Legacy for Future Generations
Today, the Walter Cronkite Memorial serves as both an educational resource and a lasting tribute to one of America’s most respected journalists. Students, alumni, educators, and visitors can experience the exhibits to learn about Walter Cronkite’s life, his commitment to journalistic excellence, and his lasting impact on broadcast journalism.
By combining permanent architectural graphics, museum-quality interpretive displays, interactive technology, and thoughtful storytelling, Partners In Recognition created memorial exhibit displays that preserve Walter Cronkite’s legacy while inspiring future generations of journalists and communicators.
For additional recognition and interpretive display inspiration, explore the Partners In Recognition Gallery.